Show up for every question your products can answer. We fill in what your product data is missing and publish it to all three agent rails — with a receipt on every order it earns you.
Bids decide the auction. Attributes decide entry.
Shoppers ask the agents now, and agents read structured data. UCP Fluent turns the prose on your product pages into the fields every AI surface expects, then writes the receipts back into your orders.
Keep scrolling. Every step below is the same bottle.
Keeps drinks cold all day. Double-wall vacuum insulation, 18/8 stainless steel, dishwasher-safe lid, 500 ml.
Same product, same page — but every field an agent looks for is now filled in. When a shopper asks for something your product actually is, it can finally come up.
Keeps drinks cold all day. Double-wall vacuum insulation, 18/8 stainless steel, dishwasher-safe lid, 500 ml.
Same product, same page — hover a section to see what each field is and what it does.
What it buys you: every Google shopping surface at once — Shopping ads, free listings, AI Overviews and AI Mode all read this one record, and the same enrichment lifts the paid and the unpaid together. It is the only rail that carries the six conversational attributes AI Mode reads.
A structured feed pushed to Google through the Merchant Center API. Google defines every field, so a missing or malformed one quietly limits which queries you are eligible for — in Google’s own words, providing all relevant attributes “increases its chances of showing for the most relevant search queries.” Google also grades what you send: a disapproved listing drops off every surface above — the next section shows how we watch and fix those verdicts.
What it buys you: the assistants Google’s feed never reaches — ChatGPT, Perplexity, Claude, Gemini — reading your products straight off your own page. Nothing to submit, no approval queue, and it is live the moment the page updates.
The same facts are published as JSON-LD on your product page, so anything that crawls the web can read them there. The trade: it can only ever show what is genuinely on the page.
What it buys you: the order without the visit. A shopper can find your product and buy it inside the conversation, so you are sellable to people who never open your site.
Your catalog published into Shopify’s own agent plumbing — the Shopify Catalog and your store’s MCP endpoint — which is what feeds the Shop app, Shopify’s global catalog, Microsoft Copilot and ChatGPT’s agentic checkout. Because there is no product page in between, the record has to carry the whole answer itself: catalog metafields plus the agentic description Shopify hands those agents.
Google quietly rejects listings — a missing GTIN, an incomplete attribute, a value that doesn’t match your product page — and a rejected product drops off every surface the feed serves. Most merchants find out from the sales dip. We find out from Google, the moment it happens.
What it buys you: change a product once in Shopify and every rail is updated for you. No re-export, no second catalog to maintain, and no drift between what Google sees and what an agent sees.
Automatic, but never out of your hands. Switch it on once and the catalog syncs, the enrichment runs and all three rails publish on their own — every value still yours to approve, edit or reject before it ships.
One click connects your Shopify store and the catalog syncs itself. You decide which products go into enrichment.
We build identity, attributes and Q&A, publish them to all three rails, and keep everything in sync.
Review, edit, or add your own facts. Nothing we are unsure about ships until you approve it.
The queries those missing attributes would enter are queries these products never compete in.
Same products, same budget — entered in more relevant queries.
Half of those sessions land straight on a product page — 2.5× the rate of traditional search — and they order at roughly twice the new-buyer rate of other channels. They arrive already decided, which means the deciding happened in the answer.
UCP Fluent puts your products in position to be that answer: machine-readable on all three rails, with a receipt on every attributable order so you can see exactly what the channel earned.
Being present on agent surfaces is becoming the baseline. What decides the rest is how much of the buyer’s question your record can actually answer.
The same buying question at four lengths — each step adds one product attribute. Every engine returned 0% at step one.
GTINs sequenced from your prefix and GPC bricks assigned automatically. You upload, GS1 registers.
Your products become eligible for more of the questions buyers actually ask an agent.
Your product data reads the same on every surface an agent queries — feed, page and agent rail.
A receipt on each attributable order — in your own Shopify orders and in your UCP Fluent dashboard.
Google: “Providing all relevant attributes for a product increases its chances of showing for the most relevant search queries.”
Bids decide whether you win the queries you’re in; attributes decide which queries you’re in. One enriched record does both jobs.
Because the attributes are there, your product is eligible for the questions buyers actually ask.
Google’s ad surfaces serve from the Merchant Center feed; Shop Campaigns reads your Shopify catalog. We enrich both — no second integration.
Founding pilot: free for selected merchants — full-catalog enrichment, direct Merchant Center integration, hands-on AI-commerce consulting. In exchange we publish the measured results. Applications reviewed personally, limited seats.
Full-catalog enrichment during the pilot — free for selected merchants.
Direct Merchant Center integration plus hands-on AI-commerce consulting from the founding team.
We publish the measured results as the case study.
30 minutes, your catalog, all three rails — plus the receipts you’d see in your own orders. Book a demo →